Last November, on Veterans Day, I told you about IAVA’s groundbreaking national public service advertisement campaign to help veterans coming home from war reintegrate into their communities. You’ve probably seen the TV ad on ESPN, CNN, or MTV. (One good thing about this economy is that the ads are getting even more traction than we expected – stations have a lot more inventory.)
But reaching out to veterans was only one piece of the puzzle. When servicemembers deploy, they leave behind wives and husbands, mothers and fathers, sisters, brothers, sons, daughters, friends and coworkers. They are the ones waiting for phone calls, worrying for their loved ones’ safety, and welcoming our warriors home. Our troops’ friends and families are called to service on the homefront, and they need support, too.
I’d like to share the story of one of those military families.














