http://bravenewfilms.org/topics/business 2008-07-24T08:26:46Z http://bravenewfilms.org/blog/46514-the-psychology-of-the-job-interview-rom-brafman 2008-07-24T08:26:46Z FORAtv <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/ciE7856tyR8&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/ciE7856tyR8&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/46514-the-psychology-of-the-job-interview-rom-brafman"><img src="http://bravenewfilms.org/pictures/medium/54877" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Complete video at: <a href="http://fora.tv/2008/06/12/Sway_The_Irresistible_Pull_of_Irrational_Behavior">fora.tv</a> </p> <p>Psychologist Rom Brafman argues that employers often ask the wrong kind of questions at job interviews, and blames an over-reliance on our ability to evaluate new people as the cause.</p> <p>-----</p> <p>Why is it so difficult to sell a plummeting stock or end a doomed relationship? Why do we listen to advice just because it came from someone "important"? Why are we more likely to fall in love when there's danger involved?</p> <p>In Sway, renowned organizational thinker Ori Brafman and his brother, psychologist Rom Brafman, answer all these questions and more - Book Passage</p> <p>Rom Brafman holds a PhD in psychology and has taught university courses in personality and personal growth.His current research interests focus on the dynamics of interpersonal relationships. He has a private practice in Palo Alto, California.</p> </div> <a href="/blog/46514-the-psychology-of-the-job-interview-rom-brafman">Watch the video</a> http://bravenewfilms.org/blog/46414-sunday-night-ad-libs-recycling 2008-07-24T08:41:06Z SteveHofstetter <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/dGrjurvf_P4&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/dGrjurvf_P4&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/46414-sunday-night-ad-libs-recycling"><img src="http://bravenewfilms.org/pictures/medium/54641" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Every Sunday, comedian Steve Hofstetter ad-libs instead of doing prepared material. From One-Liners in Greenwood, IN, 5/13/07</p> </div> <a href="/blog/46414-sunday-night-ad-libs-recycling">Watch the video</a> http://bravenewfilms.org/blog/46345-barack-obama-s-message-for-the-indiana-black-expo 2008-07-24T08:24:57Z barackobama <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/vVA-TaXe98w&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/vVA-TaXe98w&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/46345-barack-obama-s-message-for-the-indiana-black-expo"><img src="http://bravenewfilms.org/pictures/medium/54477" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Senator Barack Obama shares the following message with the attendees of this year's Indiana Black Expo Corporate Luncheon.</p> </div> <a href="/blog/46345-barack-obama-s-message-for-the-indiana-black-expo">Watch the video</a> http://bravenewfilms.org/blog/46069-21st-century-residual-income 2008-07-24T08:25:18Z telefriend <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/nKV3V6fsASQ&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/nKV3V6fsASQ&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/46069-21st-century-residual-income"><img src="http://bravenewfilms.org/pictures/medium/53512" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Direct sales remains the best way to meet demand for a product or service, even in the Internet age. See how this way of life can improve your lifestyle...for life!</p> <p>When ready, the vehicle of choice is in demand THREE Times more frequently than Health Insurance: yep, it's legal insurance.</p> <p>http://www.colorblindjustice.com/</p> </div> <a href="/blog/46069-21st-century-residual-income">Watch the video</a> http://bravenewfilms.org/blog/45673-john-mccain-town-hall-meeting-07-11-08 2008-07-24T08:24:53Z IssueAlliance <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/Vcd6Mu9qHS8&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/Vcd6Mu9qHS8&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/45673-john-mccain-town-hall-meeting-07-11-08"><img src="http://bravenewfilms.org/pictures/medium/52918" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>John McCain <br />Town Hall Meeting <br />Hudson, WI 07/11/08</p> <p>TRANSCRIPT: <br />JOHN MCCAIN: "My plan will make it easier for all small businesses to grow and create more jobs. My opponent wants to make it harder by imposing a health care mandate on small businesses that will add a crushing $12,000 to the cost of employing anyone with a family. </p> <p>"That means new jobs will not be created, existing jobs will be cut and small business employees who keep their jobs will likely have their wages cut to pay for that mandate. My plan attacks the real challenges of health care: cost and [...]availability, and makes health care more portable. This is especially important to women in our work force because they change jobs more often."</p> <p>LABEL: JM WI 7-11 (SD#26) YKHB-ClipC</p> <p>To download a high res version of this clip, VISIT: <a href="http://issuealliance.box.net/shared/zfx8gy4o4s">issuealliance.box.net</a> </p> </div> <a href="/blog/45673-john-mccain-town-hall-meeting-07-11-08">Watch the video</a> http://bravenewfilms.org/blog/45662-why-biased-media-coverage-matters-ask-the-expert 2008-07-24T08:50:17Z seeprogress <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/R80YF_5oqoo&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/R80YF_5oqoo&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/45662-why-biased-media-coverage-matters-ask-the-expert"><img src="http://bravenewfilms.org/pictures/medium/52902" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>http://www.americanprogress.org/issues/2008/06/world_without_workers.html</p> <p>How does the media portray economic issues? Why does biased media coverage matter? And what would fair and balanced coverage of the economy look like? David Madland of the Center for American Progress offers some answers in the latest installment of CAP's ASK THE EXPERT series.</p> </div> <a href="/blog/45662-why-biased-media-coverage-matters-ask-the-expert">Watch the video</a> http://bravenewfilms.org/blog/45033-corruption-in-the-public-eye 2008-07-24T08:26:41Z Carnegie Council <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/q9wQeTsiqmY&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/q9wQeTsiqmY&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/45033-corruption-in-the-public-eye"><img src="http://bravenewfilms.org/pictures/medium/51544" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Documentarian Steve Dorst reflects on public perceptions of corruption and whether we're making progress combating it. This video was screened on September 19, 2007 at a Global Policy Innovations (GPI) Workshop for Ethics in Business on fighting corruption. <br />For more information, go to <a href="http://www.policyinnovations.org">www.policyinnovations.org</a> and <a href="http://www.carnegiecouncil.org">www.carnegiecouncil.org</a> </p> </div> <a href="/blog/45033-corruption-in-the-public-eye">Watch the video</a> http://bravenewfilms.org/blog/44273-how-to-stimulate-an-economic-recovery-laura-tyson 2008-07-24T08:26:50Z FORAtv <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/PFBil3Th4vA&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/PFBil3Th4vA&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/44273-how-to-stimulate-an-economic-recovery-laura-tyson"><img src="http://bravenewfilms.org/pictures/medium/50657" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Complete video at: <a href="http://fora.tv/2008/05/22/Its_the_Economic_Recovery_Plan_Stupid">fora.tv</a> </p> <p>Laura Tyson, former National Economic Advisor to President Clinton, argues that infrastructure spending and health care reform should be two policies at the heart of the next President's economic recovery plan.</p> <p>-----</p> <p>As debate on the recession moves from "if" to "when" to "how long," The New School's Schwartz Center for Economic Policy Analysis (SCEPA) and the New America Foundation host a panel entitled "It's the Economic Recovery Plan, Stupid," with top economists and business executives.</p> <p>The panel will discuss the economic and political realities behind the debate on how best to stimulate the economy, including how a major public infrastructure investment might serve as a centerpiece of a longer-term recovery program.</p> <p>SCEPA will also present a new publication, The Promise of Public Investment, based on its year-long series of forums designed to question conventional wisdom on U.S. economic policy - The New School</p> <p>Laura D'Andrea Tyson is a professor and former Dean of the Haas School of Business at the University of California at Berkeley. Dr. Tyson served in the Clinton Administration from January 1993 through December 1996. Between February 1995 and December 1996 she served as the President's National Economic Adviser and was the highest ranking woman in the Clinton White House. </p> <p>Prior to her appointment as National Economic Adviser, Dr. Tyson served as the sixteenth Chairman of the White House Council of Economic Advisers, the first woman to hold that post. In that capacity, she was responsible for providing the president and his National Economic Council with advice and analysis on all economic policy matters, for preparing the administration's economic forecasts and for the annual Economic Report of the President. </p> <p>From 2002 to 2006, Tyson was the first female dean of the London Business School. From 1998 to 2001, she was dean of the Haas School of Business. Tyson has been a member of the Council on Foreign Relations since 1987, a Director of ATT Inc. since 1999, and a Director of Eastman Kodak.</p> </div> <a href="/blog/44273-how-to-stimulate-an-economic-recovery-laura-tyson">Watch the video</a> http://bravenewfilms.org/blog/43593-john-mccain-speech-04-21-08 2008-07-10T13:02:31Z IssueAlliance <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/Z6pJleg_I9Y&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/Z6pJleg_I9Y&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43593-john-mccain-speech-04-21-08"><img src="http://bravenewfilms.org/pictures/medium/49931" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>John McCain <br />Speech <br />Selma, AL 04/21/08</p> <p>TRANSCRIPT: <br />QUESTIONER: "Senator McCain you said you're here to listen to people in areas like this. What are some of the issues that you're hearing specifically from folks in Selma, Alabama . . .?"</p> <p>JOHN MCCAIN: "The mayor of Selma brought up several issues with me as well the mayor of Thomasville as well as Sen. Sanders. One of the major challenges that small business people face, and it's getting worse, is access to credit . . . we all know that most of the jobs in America are created by small businesses. Most of the taxes in America are paid by small businesses . . . and there is not only not an increased availability to credit . . . but, according to many, many people I've talked to, there is a beauracracy that's impossible to find your way through and it's called the Small Business Administration. That's gotta be fixed [applause]. The second area that we need to concentrate on . . . is our community colleges . . . we need to have every community college in America provided with the wherewithal to educate and train workers, particularly displaced workers who have lost their job through no fault of their own . . . I'm not a protectionist . . . "</p> <p>LABEL: JM AL 4-21 (JC#123) GUZZ - ClipA</p> <p>To download a high res version of this clip, VISIT: https://issuealliance.box.net/shared/ew3wqg4wsg</p> <p>To download the full campaign event, VISIT: https://issuealliance.box.net/shared/879t6vxw84</p> </div> <a href="/blog/43593-john-mccain-speech-04-21-08">Watch the video</a> http://bravenewfilms.org/blog/43573-john-mccain-speech-06-10-08 2008-07-13T10:40:46Z IssueAlliance <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/ld_ntBd2p-o&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/ld_ntBd2p-o&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43573-john-mccain-speech-06-10-08"><img src="http://bravenewfilms.org/pictures/medium/49911" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>John McCain <br />Speech <br />Washington, DC 06/10/08</p> <p>TRANSCRIPT: <br />JOHN MCCAIN: For Women, for immigrants for people of every background small businesses are the path to success and to the American Dream and I congratulate you for it </p> <p>Heckler interrupts - regarding cost of the Iraq War </p> <p>LABEL: JM DC 6-10 (AM#31) GHIS - ClipA</p> <p>To download a high res version of this clip, VISIT: https://issuealliance.box.net/shared/gsc46854w4 <br />To download the full campaign event, VISIT: https://issuealliance.box.net/shared/h700kltwko</p> </div> <a href="/blog/43573-john-mccain-speech-06-10-08">Watch the video</a> http://bravenewfilms.org/blog/43274-top-podcast-marketing-tips 2008-07-24T08:40:34Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/DpssLyFYZyA&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/DpssLyFYZyA&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43274-top-podcast-marketing-tips"><img src="http://bravenewfilms.org/pictures/medium/49472" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>The continued development of Web 2.0 technology has produced new and exciting ways to market your products and services. The ability to broadcast audio and video online has emerged as a beneficial means to get the word out about your business. In particular, I address how podcasting can help you sell more products while helping you connect with your customers.</p> <p>Essentially, podcast marketing is the art of publishing audio programs on the internet with the intention of raising product awareness, establishing a brand, and, of course, increasing sales. </p> <p>There are many advantages to podcasts. Namely, most people have a computer or other MP3 compatible device. Since people are spending more time at the computer, rather that in front of the TV, it's easy to hit them right where they sit.</p> <p>Thanks to cheap digital recording equipment and software, you can record, distribute, and test your podcasting activities that were too expensive and cumbersome only a few years ago.</p> </div> <a href="/blog/43274-top-podcast-marketing-tips">Watch the video</a> http://bravenewfilms.org/blog/43266-using-web-videos-to-promote-your-business 2008-07-24T08:40:34Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/JCjO2u-DE-M&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/JCjO2u-DE-M&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43266-using-web-videos-to-promote-your-business"><img src="http://bravenewfilms.org/pictures/medium/49462" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Web videos offer internet marketers an excellent opportunity to reach out to their prospective customers and showcase their expertise. It is a skillful combination of the advantages offered by TV advertising with the interactivity of the Internet.</p> <p>With the potential of increasing traffic and revenue by as much as 300%, online videos are helping businesses reach beyond traditional marketing horizons. Web videos offer marketers a cheap and fairly easy opportunity to generate additional website visitors. </p> <p>Three vital aspects to take into consideration if you plan to add videos to your web site include: </p> <p>Your video should be powerful enough to capture the attention of the viewer in the opening seconds</p> <p>Your video should be convincing enough to get the viewer to take positive action.</p> <p>Your video should be relevant to your brand and should appeal to your target audience</p> <p>All three elements are equally important if you want your video marketing campaign to be a success. A video that is very amusing and holds the viewers attention but is irrelevant to your product, may succeed in getting the viewer to sit through to the end, but it will not convince anybody to buy anything.</p> </div> <a href="/blog/43266-using-web-videos-to-promote-your-business">Watch the video</a> http://bravenewfilms.org/blog/43060-tips-for-producing-great-video-content 2008-07-24T08:40:34Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/RN443OK_qe0&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/RN443OK_qe0&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43060-tips-for-producing-great-video-content"><img src="http://bravenewfilms.org/pictures/medium/48639" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Producing quality video content for the web has never been as easy as it is today. Recording equipment and editing software is now widely available, at reasonable prices, so nearly anyone can make the jump to producing content.</p> <p>The phenomenal popularity of YouTube proves that web video is a great way to increase website traffic or market products directly. Many companies have gained massive exposure to millions of potential customers by uploading and sharing video content.</p> <p>However, with millions of videos circulating the web, you need to produce something that's interesting, informative, or entertaining to get noticed. As with most marketing techniques, it takes persistence and a willingness to adapt to feedback.</p> <p>Preparing to create video content will take more time than creating text only content. That's because video can't be edited real time, like text.</p> </div> <a href="/blog/43060-tips-for-producing-great-video-content">Watch the video</a> http://bravenewfilms.org/blog/43059-how-to-publish-your-business-video-online 2008-07-24T08:40:34Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/UKOMF-u-XSI&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/UKOMF-u-XSI&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43059-how-to-publish-your-business-video-online"><img src="http://bravenewfilms.org/pictures/medium/48638" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>If you produce your own videos, or you will be in the future, you need to publish them online. In this article I look at some of the options you have for publishing your video content.</p> <p>When you finishing the video editing process you will have to make several important decisions. First, you will decide how large your video will be and the data rate. 320 x 240 pixels is a common size used for web video. The data rate will depend on how fast you think your viewer's internet connection speed is. Just because you have broadband doesn't mean everyone else will. In the mean time, 512kbps is a fairly safe choice that should allow most readers to stream your content.</p> <p>You will also have to choose a format for your video files. QuickTime and Windows Media are the most common video formats. Any decent editing software should allow you to convert your videos to either format.</p> <p>If you wish to self publish your videos on your own website, you need to have a hosting service that will stream video and that can provide enough bandwidth. Remember, a simple 5 minute video can end up being 10mb or more as a final production. All of the sudden, 10GB of bandwidth seems small. My advice, especially if you plan on producing a lot of content, is to get a dedicated server. You won't need to extra space or bandwidth up front but you'll thank yourself later when your audience grows.</p> </div> <a href="/blog/43059-how-to-publish-your-business-video-online">Watch the video</a> http://bravenewfilms.org/blog/43058-benefits-of-video-marketing 2008-07-24T08:40:34Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/Qs59CkjX16M&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/Qs59CkjX16M&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43058-benefits-of-video-marketing"><img src="http://bravenewfilms.org/pictures/medium/48637" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Video marketing is a relatively new trend in the area of ever-changing, innovative marketing strategies. It's at the intersection of digital video and traditional internet marketing strategies. </p> <p>Video marketing cannot and does not replace or substitute existing internet marketing strategies — strategies like affiliate marketing, article marketing or pay-per-click campaigns. However, it adds great value and can significantly leverage these existing marketing techniques. </p> <p>Traditional internet marketing, or Web 1.0 marketing, involved product and service marketing through static interaction, primarily text based web pages. "Brochure-ware" pages were just an extension of the traditional advertising model. Web 2.0 has turned this concept on its head. Potential customers are no longer restricted to reading static text about products and services. In other words, potential customers can interact with you—and the content you publish. </p> <p>Enter video marketing, which plugs video into the interaction — giving Web 2.0 a whole new dimension. Despite the social characteristic of web 2.0, it still lacked the all important face to face interaction. This is where video marketing comes in. It allows you to blend your message and personality into the consumer's online experience, influencing the consumer in their buying decisions.</p> </div> <a href="/blog/43058-benefits-of-video-marketing">Watch the video</a> http://bravenewfilms.org/blog/43057-leverage-your-business-with-web-video 2008-07-24T08:40:34Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/EuY8f7D75wQ&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/EuY8f7D75wQ&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43057-leverage-your-business-with-web-video"><img src="http://bravenewfilms.org/pictures/medium/48636" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Online videos offer internet marketers one of the best platforms for engaging an audience and building a solid clientele. </p> <p>This innovative new marketing medium allows marketers to communicate with their viewers on several different levels using music, visual imagery and visual text.</p> <p>Online video allows you to reach out to the global audience with a minimal investment, thus increasing your ROI tremendously. Moreover, it requires no technical expertise to set up or use. Adding a basic video to your web site only requires that you have access to a computer and a webcam or a digital camcorder. </p> <p>Of course, knowing how to edit the video and add special effects by way of graphics, music and specialized text would give you the competitive edge over other businesses that use online videos for marketing. </p> <p>Although there are no restrictions as to the kind of video you may produce for the purpose of marketing, remember the main aim of the video is to generate more business by keeping the customer engaged. With this in mind, it's critical that the video should be riveting enough to hold the viewers attention and yet it should remain relevant to your area of business.</p> </div> <a href="/blog/43057-leverage-your-business-with-web-video">Watch the video</a> http://bravenewfilms.org/blog/43056-making-web-video-work-for-your-business 2008-07-24T08:40:34Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/O5xt-TYG0zA&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/O5xt-TYG0zA&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43056-making-web-video-work-for-your-business"><img src="http://bravenewfilms.org/pictures/medium/48635" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>If you want to make take advantage of web video, and make it work successfully, you have several options. From simple promotional videos on your own website to a viral information marketing campaign, web video can be used to augment products sales or drive targeted traffic directly.</p> <p>The type of web video you produce will depend on your target audience and skills. Take a look at the following video types to determine which one, or combinations, will work best for you.</p> <p>Instructional Videos</p> <p>This is by far the most popular type of video. If you can produce quality instructional videos that show viewers how to do something specific, you will increase your exposure dramatically. For example, if you sell software you could — and should — make instructional video for your software. In fact, entire websites, such as www.vtc.com, are dedicated to software training videos, charging users monthly subscriptions to watch them.</p> </div> <a href="/blog/43056-making-web-video-work-for-your-business">Watch the video</a> http://bravenewfilms.org/blog/43007-great-content-the-key-to-social-bookmarking-success 2008-07-24T08:40:35Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/AegJeRDQxRA&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/AegJeRDQxRA&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43007-great-content-the-key-to-social-bookmarking-success"><img src="http://bravenewfilms.org/pictures/medium/48574" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>If you visit an article submission site, you'll find out right away that most of the content is shallow. The content is designed to "tease" readers into clicking a link in the author's resource box. While it's a good way to get traffic, this process, writing and submitting articles, is more about quantity than quality. In effect, it places little value on the content itself.</p> <p>Creating great content is, by far, the best way to get qualified traffic. But, creating great content for inclusion on social bookmarking sites is critical. Why? Because you actually have to deliver something worthwhile — something readers will value and likely vote for.</p> <p>Social bookmarking sites naturally appeal to a younger audience. This audience is technically savvy and extremely anti-marketing. If they sense a piece is too commercialized, it will be ignored at best.</p> <p>Don't confuse the term social bookmarking, or networking, with social marketing. You don't market directly on social media sites unless you're buying advertising directly. What you are doing is establishing yourself as an authority on a subject.</p> </div> <a href="/blog/43007-great-content-the-key-to-social-bookmarking-success">Watch the video</a> http://bravenewfilms.org/blog/43006-selling-yourself-in-video 2008-07-24T08:40:35Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/chYeLd38yNM&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/chYeLd38yNM&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/43006-selling-yourself-in-video"><img src="http://bravenewfilms.org/pictures/medium/48573" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>With the arrival of Web 2.0, the art of marketing yourself and your product on the internet is changing. While SEO, link building and article submissions remain important marketing techniques, now is the time to look at more innovative and sophisticated ways of getting your message across.</p> <p>One of the most successful ventures of the Web 2.0 revolution is YouTube. It's an amazing "rags to riches" story that you can capitalize on with little investment. In fact, making a video can be done for next to nothing. Both Mac OSX and Windows ship with video editing software. Throw in a digital camera and you are ready to make your own videos.</p> <p>If you don't have a video camera, you can also you desktop software to record images on screen. Instead of letting others see you talk about your product or service, you can simply show them on your desktop.</p> <p>What kind of video material you choose to produce is entirely up to you, but ideally it should be relevant to your product. If it genuinely has something to offer viewers and can generate interest it could significantly increase traffic to your website.</p> </div> <a href="/blog/43006-selling-yourself-in-video">Watch the video</a> http://bravenewfilms.org/blog/41918-what-everyone-should-know-about-business-part-1 2008-07-24T08:30:49Z Cor <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/xgxF-3tUD5A&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/xgxF-3tUD5A&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/41918-what-everyone-should-know-about-business-part-1"><img src="http://bravenewfilms.org/pictures/medium/47274" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Business Plans</p> </div> <a href="/blog/41918-what-everyone-should-know-about-business-part-1">Watch the video</a> http://bravenewfilms.org/blog/40806-authors-google-richard-shell 2008-07-01T12:19:00Z AtGoogleTalks <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/XBDR7GRToWo&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/XBDR7GRToWo&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/40806-authors-google-richard-shell"><img src="http://bravenewfilms.org/pictures/medium/46021" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>The Authors@Google Program welcomed Professor Richard Shell to the Google NY office to discuss his book "The Art of Woo".</p> <p>Professor Shell is an internationally recognized expert in negotiations, persuasion, and strategy, as well as an award-winning teacher at the Wharton business school.</p> <p>This event took place on February 1, 2008.</p> </div> <a href="/blog/40806-authors-google-richard-shell">Watch the video</a> http://bravenewfilms.org/blog/40717-india-s-boom-benefits-european-businesses-1-june-08 2008-06-06T08:43:23Z aljazeera <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/9qRi3zt2Yy4&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/9qRi3zt2Yy4&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/40717-india-s-boom-benefits-european-businesses-1-june-08"><img src="http://bravenewfilms.org/pictures/medium/45925" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>India's booming economy is having unexpected benefits in Europe, with a wave of investment creating thousands of jobs in east Germany.</p> <p>Al Jazeera's Tim Friend reports on one business in Dresden where Indian money has harnassed German efficiency.</p> </div> <a href="/blog/40717-india-s-boom-benefits-european-businesses-1-june-08">Watch the video</a> http://bravenewfilms.org/blog/40687-barack-obama-in-aberdeen-sd 2008-06-30T12:37:36Z barackobama <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/EdpAur5l1Nk&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/EdpAur5l1Nk&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/40687-barack-obama-in-aberdeen-sd"><img src="http://bravenewfilms.org/pictures/medium/45896" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>Barack Obama spoke about the needs of small businesses at a town hall meeting in Aberdeen, SD.</p> </div> <a href="/blog/40687-barack-obama-in-aberdeen-sd">Watch the video</a> http://bravenewfilms.org/blog/40294-social-media-optimization-basics 2008-07-24T08:40:35Z David Skul <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/sqXe00lqCY0&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/sqXe00lqCY0&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/40294-social-media-optimization-basics"><img src="http://bravenewfilms.org/pictures/medium/45460" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>We've all heard of search engine optimization, but the new buzz word is social media optimization (SMO).</p> <p>SMO refers to the tools and techniques you can use to increase your website, or blog's, popularity using social networking, bookmarking, and online community websites.</p> <p>There are a number of social networking and bookmarking sites that have the potential to drive thousands of visitors to your website. RSS feeds and the use of sites like YouTube and Flickr all fall under the definition of social media.</p> </div> <a href="/blog/40294-social-media-optimization-basics">Watch the video</a> http://bravenewfilms.org/blog/40216-bob-corcoran-ge-and-doing-business-in-china-1 2008-07-18T08:36:36Z Carnegie Council <object width="375" height="308"><param name="movie" value="http://www.youtube.com/v/5ZsttF3IujI&border=0&rel=0"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/5ZsttF3IujI&border=0&rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"></embed></object> <a href="/blog/40216-bob-corcoran-ge-and-doing-business-in-china-1"><img src="http://bravenewfilms.org/pictures/medium/45379" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /></a> <div class="post_content"> <p>"There are three parts to being a responsible company," says Bob Corcoran of General Electric. "Make money, do it ethically and go beyond the law to make a difference." <br />This is an excerpt from a Carnegie Council event about the Beijing Games (May 16, 2008). For the full video, audio, and transcript, go to the Council's online magazine <a href="http://www.policyinnovations.org">www.policyinnovations.org</a> </p> </div> <a href="/blog/40216-bob-corcoran-ge-and-doing-business-in-china-1">Watch the video</a>