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  <title>new possibilities at Brave New Films</title>
  <link href="http://bravenewfilms.org/topics/new-possibilities" rel="self"/>
  <id>http://bravenewfilms.org/topics/new-possibilities</id>
  <updated>2008-12-02T14:46:08Z</updated>
  <entry>
    <title>Mobile Marketing Advantages</title>
    <link href="http://bravenewfilms.org/blog/48517-mobile-marketing-advantages" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48517-mobile-marketing-advantages</id>
    <updated>2008-12-02T14:46:08Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

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&lt;a href="/blog/48517-mobile-marketing-advantages"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58435" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;With its interactive, measurable, and direct features, mobile marketing represents an enormous opportunity and is fast becoming the marketing channel of choice for organizations of all types. &lt;/p&gt;

&lt;p&gt;Mobile marketing is highly interactive and personalized and has a powerful and immediate impact. By integrating mobile technology into existing communication campaigns, businesses enable their customers to take advantage of special offers, cash in mobile coupons, obtain additional, relevant information and receive alerts about events.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48517-mobile-marketing-advantages"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>The Basics of Mobile Marketing</title>
    <link href="http://bravenewfilms.org/blog/48516-the-basics-of-mobile-marketing" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48516-the-basics-of-mobile-marketing</id>
    <updated>2008-12-02T14:46:07Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/MnRFfVcsRqY&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/MnRFfVcsRqY&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/48516-the-basics-of-mobile-marketing"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58434" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Mobile marketing, as defined by The Mobile Marketing Association (MMA) is "the use of wireless media as an integrated content delivery and direct response vehicle within a cross-media marketing communications program." &lt;/p&gt;

&lt;p&gt;Ok, so what does that mean? What this essentially means is that mobile marketing is not a single marketing channel but rather one of many media outlets. The key to mobile marketing success is being able to integrate the mobile portion with other traditional as well as digital media elements.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48516-the-basics-of-mobile-marketing"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Partner Up -- Choosing a Mobile Marketing Partner</title>
    <link href="http://bravenewfilms.org/blog/48515-partner-up-choosing-a-mobile-marketing-partner" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48515-partner-up-choosing-a-mobile-marketing-partner</id>
    <updated>2008-12-02T14:46:07Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/WtiSmF8B0KU&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/WtiSmF8B0KU&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/48515-partner-up-choosing-a-mobile-marketing-partner"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58433" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;With so many options available, choosing a mobile marketing partner can be an overwhelming task and more so for someone who isn't familiar with this marketing platform.&lt;/p&gt;

&lt;p&gt;There are several factors that you must take into consideration when looking for the ideal mobile marketing partner.&lt;/p&gt;

&lt;p&gt;First things first. You need to determine what capabilities you're looking for. How is a mobile marketing partner going to help you reach a mobile market? Several experts have made it know that finding the right mobile marketing partner will make the difference between a successful marketing campaign and a dismal flop.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48515-partner-up-choosing-a-mobile-marketing-partner"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Top Benefits and Features of Mobile Marketing</title>
    <link href="http://bravenewfilms.org/blog/48514-top-benefits-and-features-of-mobile-marketing" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48514-top-benefits-and-features-of-mobile-marketing</id>
    <updated>2008-12-02T14:46:07Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/TVsrZCGNa9Q&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/TVsrZCGNa9Q&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/48514-top-benefits-and-features-of-mobile-marketing"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58432" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Mobile marketing provides businesses with an efficient, fast, and highly cost-effective tool for reaching out their target audience in new ways. It helps companies engage with their customers through direct subscription based ad campaigns and the results are almost immediate.&lt;/p&gt;

&lt;p&gt;The Benefits of Mobile Marketing for Businesses&lt;/p&gt;

&lt;p&gt;There are several web based tools that are available to help companies make the most of mobile marketing, primarily by helping them to easily set up a mobile marketing system.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48514-top-benefits-and-features-of-mobile-marketing"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>How to Make Mobile Marketing Work for your Business</title>
    <link href="http://bravenewfilms.org/blog/48513-how-to-make-mobile-marketing-work-for-your-business" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48513-how-to-make-mobile-marketing-work-for-your-business</id>
    <updated>2008-12-02T14:46:07Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/EhkZJDM_PQc&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/EhkZJDM_PQc&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/48513-how-to-make-mobile-marketing-work-for-your-business"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58431" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;One of the main reasons the mobile platform is gaining momentum as a marketing tool is because of its enormous growth potential. The number of mobile phone users is almost double that of PC owners &#8212; and growing exponentially every year.&lt;/p&gt;

&lt;p&gt;Mobile marketing is fast becoming the most feasible way to boost sales, spread awareness about your business, and create customer loyalty. Keep in mind however, that mobile marketing campaigns may require more capital that you had planned. You don't want to spend money only to put out a lackluster campaign.&lt;/p&gt;

&lt;p&gt;How Mobile Marketing Works&lt;/p&gt;

&lt;p&gt;Opt-in SMS (Short Message Service) campaigns are one of the most popular and widely used mobile marketing strategies. It's simple and effective. Customers voluntarily provide their cell phone number to business so that they can receive special promotional offers and alerts as text messages.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48513-how-to-make-mobile-marketing-work-for-your-business"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Key Features of Mobile Marketing</title>
    <link href="http://bravenewfilms.org/blog/48512-key-features-of-mobile-marketing" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48512-key-features-of-mobile-marketing</id>
    <updated>2008-12-02T14:46:07Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/t_7rn5SNUvo&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/t_7rn5SNUvo&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/48512-key-features-of-mobile-marketing"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58430" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Wireless phone services have long been a favored tool for communication but have only recently been favored as a marketing opportunity. Mobile devices enable brands to make a more accurate assessment of response rates for specific campaigns, thus making them better able to track their successes. &lt;/p&gt;

&lt;p&gt;Brands have for years depended on traditional channels such as telemarketing or direct mail campaigns for creating direct and sustained associations with their subscribers. Mobile marketing provides them with a more cost-effective means for targeting and developing a relationship with their consumers. &lt;/p&gt;

&lt;p&gt;While consumers who have mobile devices are usually always connected and available, they are in complete control over their mobile experience. What this means is that although marketers can target consumers with anywhere, anytime marketing, the consumer can choose when he wishes to be engaged. And when he does, he is more likely to buy. &lt;/p&gt;

&lt;p&gt;Being able to monetize the mobile marketing channel is the underlying reason for its tremendous success. It enables brands to develop and strengthen their relationship with their consumers and increases their money making potential while at the same time increasing the entertainment factor for consumers. Everybody wins.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48512-key-features-of-mobile-marketing"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Mobile Marketing Principles - 4 Important Ideas</title>
    <link href="http://bravenewfilms.org/blog/48511-mobile-marketing-principles-4-important-ideas" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48511-mobile-marketing-principles-4-important-ideas</id>
    <updated>2008-12-02T14:46:07Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/1Hadm6ci1GA&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/1Hadm6ci1GA&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/48511-mobile-marketing-principles-4-important-ideas"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58429" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;While the portability, accessibility and cost-effectiveness of mobile marketing seem irresistible for businesses, great care has to be taken to prevent mobile marketing intrusiveness &#8212; also known as spam. All mobile customers are not yet receptive to receiving marketing messages on their personal devices and consider them an invasion of their privacy. If you want to be a mobile marketer, you'll have to scale this wall.&lt;/p&gt;

&lt;p&gt;Keeping in mind that mobile marketing should focus on the user, here are a few basic mobile marketing principles:&lt;/p&gt;

&lt;p&gt;Let the User Take the Lead&lt;/p&gt;

&lt;p&gt;The word of the day is social networking. Many businesses are afraid of it because the power has shifted &#8212; to the users. But, we all know and understand that a mobile device is a very personal device. You will have to appeal to users, let them come to you, and allow them to decide what they want &#8212; even if you may not agree.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48511-mobile-marketing-principles-4-important-ideas"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>The Pros and Cons of Mobile Marketing</title>
    <link href="http://bravenewfilms.org/blog/48510-the-pros-and-cons-of-mobile-marketing" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48510-the-pros-and-cons-of-mobile-marketing</id>
    <updated>2008-12-02T14:46:07Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/K5zOJUkn4tI&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/K5zOJUkn4tI&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/48510-the-pros-and-cons-of-mobile-marketing"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58428" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;With the number of mobile phone users increasing globally, mobile marketing has a huge interactive marketing potential. However, several hurdles exist that will need to be overcome. The path to mobile marketing success has its own obstacles &#8212; typical of a method still in its infancy.&lt;/p&gt;

&lt;p&gt;It helps to consider the pros and cons of mobile marketing before taking the plunge into this new marketing arena.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48510-the-pros-and-cons-of-mobile-marketing"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Selecting Mobile Marketing Tactics</title>
    <link href="http://bravenewfilms.org/blog/48509-selecting-mobile-marketing-tactics" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/48509-selecting-mobile-marketing-tactics</id>
    <updated>2008-12-02T14:46:07Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/srf7ENoFvYY&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/srf7ENoFvYY&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/48509-selecting-mobile-marketing-tactics"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/58427" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;The number of people who use mobile phones is staggering. Statistics have shown that by the end of the year 2006, the number of cell-phone users was twice the number of people using the internet. &lt;/p&gt;

&lt;p&gt;Mobile service makes it increasingly easier to reach consumers anytime and anywhere, opening up a communication channel with tremendous marketing potential. Defining your mobile marketing goals, selecting your mobile marketing tactics, and selecting the right mobile marketing partner can help you to better capitalize on this innovative marketing opportunity. &lt;/p&gt;

&lt;p&gt;Define Your Mobile Marketing Goals&lt;/p&gt;

&lt;p&gt;Defining your mobile marketing goals helps you stay focused. Some of the goals for mobile marketing should include increasing brand awareness, driving targeted traffic, enhancing customer loyalty, increasing revenues, and creating a customer opt-in database. Once these objectives are established, it's easier to determine which mobile marketing tactics will work best. Objectives also help determine which measurement criteria will be best for evaluating a mobile marketing campaign's success.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/48509-selecting-mobile-marketing-tactics"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Website Audio - Listen up for More Traffic</title>
    <link href="http://bravenewfilms.org/blog/43288-website-audio-listen-up-for-more-traffic" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/43288-website-audio-listen-up-for-more-traffic</id>
    <updated>2008-12-02T14:46:08Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/fsaqJSGZCHk&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/fsaqJSGZCHk&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/43288-website-audio-listen-up-for-more-traffic"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/49495" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;There's no doubt, web users are expecting more from websites. You must stand out. If you want to stand out, you need to start thinking beyond the norm. If everyone's doing it, everyone's the same. With the development of Web 2.0 technology and cheaper audio and video software, it's now cheap and easy to add sound and video to your site.&lt;/p&gt;

&lt;p&gt;In this article I focus on audio only. You have a number of choices when adding website audio. You could find an affiliate radio station and stream it to your website; or you could add a playlist of music you think visitors to your website will like; or you can create your own content.&lt;/p&gt;

&lt;p&gt;The best, and most unique, way to catch visitors' attention is to create your own content. Start by exploring your competition. Are they adding interactive content? If so, how often do they update? Is the content informative or is it content disguised as a pitch?&lt;/p&gt;

&lt;p&gt;If you want to get famous, or at least viral, focus on content for content's sake. Resist the tempation to sell. You need to establish credibility before you try to lead visitors into your sales cycle. Who wants to listen to commercials? Nobody. Don't make your content into a commercial. In general, the most popular audio content is humorous, informative, or contrarian.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/43288-website-audio-listen-up-for-more-traffic"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Social Media Marketing - An Overview</title>
    <link href="http://bravenewfilms.org/blog/39461-social-media-marketing-an-overview" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/39461-social-media-marketing-an-overview</id>
    <updated>2008-10-29T03:29:46Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/Y6lrfnbUyfA&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/Y6lrfnbUyfA&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/39461-social-media-marketing-an-overview"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/44544" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Word-of-mouth marketing has become one of the most exciting marketing opportunities on the web. The Web 2.0 revolution has allowed web users the ability to reach across the globe to voice their opinions, connect with like minded users, and vote on the best content.&lt;/p&gt;

&lt;p&gt;Users like good content. In fact, they want good content. Therefore, you can quickly gain buzz if you can reach above the crowd and make yourself stand out with good content.&lt;/p&gt;

&lt;p&gt;Below is a quick overview of some of the tools available to generate buzz in the social media sphere.&lt;/p&gt;

&lt;p&gt;Social Networking Sites&lt;/p&gt;

&lt;p&gt;Social networking and bookmarking websites have taken the internet world by storm in the past few years. Sites like FaceBook, MySpace and Digg are now among the most visited in the world and opportunities are emerging for smart and creative marketers.&lt;/p&gt;

&lt;p&gt;Rating Sites&lt;/p&gt;

&lt;p&gt;If you have a good product, especially software, you can submit it to a rating site. Editors of these sites can rate and recommend your product to other visitors.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/39461-social-media-marketing-an-overview"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Top Tips to Using del.icio.us as a Marketing Tool</title>
    <link href="http://bravenewfilms.org/blog/39457-top-tips-to-using-del-icio-us-as-a-marketing-tool" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/39457-top-tips-to-using-del-icio-us-as-a-marketing-tool</id>
    <updated>2008-10-29T09:34:41Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/PzbyL1b5M7A&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/PzbyL1b5M7A&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/39457-top-tips-to-using-del-icio-us-as-a-marketing-tool"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/44540" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;As with many of Web 2.0's popular social networking websites, del.icio.us offers new and exciting opportunities to market your website and your product at little or no cost.&lt;/p&gt;

&lt;p&gt;De.licio.us, which is soon to be known simply as Delicious, is a social bookmarking website that allows people to store and share bookmarks online. You can organize your bookmarks by tagging them and access them from any computer with an internet connection.&lt;/p&gt;

&lt;p&gt;De.licio.us is one of the many rags to riches success stories of the Web 2.0 revolution. It was founded by Joshua Schachter in 2003 before it was acquired by Yahoo! in 2005 for an undisclosed amount&#8212;most guesses put it somewhere between $15M and $30M.&lt;/p&gt;

&lt;p&gt;Like many social networking and bookmarking websites, you can gain popularity and drive traffic to your site by providing content that people like. Before you jump into the bookmarking game, spend some time researching del.icio.us to find out what people like, what topics are popular, and how big, or small, your target audience is.&lt;/p&gt;

&lt;p&gt;Perusing the users' tag clouds will give you a good idea on popular topics. The bigger the link in the cloud, the more popular that topic is. Once you have an idea of what topics are most popular, you can begin to tailor your content in this direction. However, don't try to force your marketing into places it may not fit.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/39457-top-tips-to-using-del-icio-us-as-a-marketing-tool"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Top Tips for Web 2.0 Promotion - Video</title>
    <link href="http://bravenewfilms.org/blog/37986-top-tips-for-web-2-0-promotion-video" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/37986-top-tips-for-web-2-0-promotion-video</id>
    <updated>2008-10-27T09:31:41Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/C7kMARMLnSM&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/C7kMARMLnSM&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/37986-top-tips-for-web-2-0-promotion-video"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/42908" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Web 2.0 technology has opened up a number of new ways for businesses to market their products and services. The beauty of Web 2.0 is that many of these promotion techniques are absolutely free. &lt;/p&gt;

&lt;p&gt;If you own a new business, especially a web-based business, you may not have much of an advertising budget. In fact, you may not have any budget at all. That's great! With Web 2.0 promotion, all you need is time and your creativity.&lt;/p&gt;

&lt;p&gt;Web 2.0 promotions will not give you immediate results. Only a sustained effort will increase your customer base. Here are four of the most common Web 2.0 promotion methods:&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/37986-top-tips-for-web-2-0-promotion-video"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Optimization Techniques for Web 2.0</title>
    <link href="http://bravenewfilms.org/blog/36705-optimization-techniques-for-web-2-0" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36705-optimization-techniques-for-web-2-0</id>
    <updated>2008-10-27T09:31:42Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/gtXYugEFCs0&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/gtXYugEFCs0&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36705-optimization-techniques-for-web-2-0"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41318" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Although search engine optimization (SEO) remains as important as ever, the ongoing development of Web 2.0 technologies has changed the way we look at optimization. Standard optimization techniques focus very little on the customer.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36705-optimization-techniques-for-web-2-0"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>3 Principles of Social Network Design</title>
    <link href="http://bravenewfilms.org/blog/36704-3-principles-of-social-network-design" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36704-3-principles-of-social-network-design</id>
    <updated>2008-10-27T09:31:41Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/HV6Sxqkgnck&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/HV6Sxqkgnck&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36704-3-principles-of-social-network-design"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41317" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Social software designers are learning that designing for group behavior and interaction is more complex than designing for individual users. Especially in social network design, the unpredictability in user response and group activities can pose design difficulties. In order for a social network design to be successful, there are several basic principles that should be followed.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36704-3-principles-of-social-network-design"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Get Visitors to StumbleUpon Your Website</title>
    <link href="http://bravenewfilms.org/blog/36696-get-visitors-to-stumbleupon-your-website" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36696-get-visitors-to-stumbleupon-your-website</id>
    <updated>2008-10-26T15:31:09Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/KDnSqFvuuCo&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/KDnSqFvuuCo&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36696-get-visitors-to-stumbleupon-your-website"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41306" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Of all the Web 2.0 driven websites that have opened up the internet for marketers, StumbleUpon is quickly gaining a reputation as one of the best, free marketing opportunities on the internet.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36696-get-visitors-to-stumbleupon-your-website"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>FaceBook's Advertising and Marketing Potential</title>
    <link href="http://bravenewfilms.org/blog/36695-facebook-s-advertising-and-marketing-potential" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36695-facebook-s-advertising-and-marketing-potential</id>
    <updated>2008-10-26T15:31:09Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/217-5ywiX_A&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/217-5ywiX_A&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36695-facebook-s-advertising-and-marketing-potential"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41305" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;FaceBook is quickly becoming the giant of all social networking sites, and as its popularity grows, so does the marketing and advertising opportunities it offers to businesses of all sizes.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36695-facebook-s-advertising-and-marketing-potential"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>How to Maintain a Successful Blog</title>
    <link href="http://bravenewfilms.org/blog/36694-how-to-maintain-a-successful-blog" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36694-how-to-maintain-a-successful-blog</id>
    <updated>2008-10-26T15:31:12Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/K8PAbA5bjOo&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/K8PAbA5bjOo&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36694-how-to-maintain-a-successful-blog"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41304" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;The success or failure of a blog depends on a combination of several different factors. These factors include your blog's topic as well as its layout. An equally important factor is the ability to promote your blog to reach a large, and interested, audience.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36694-how-to-maintain-a-successful-blog"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>3 Simple Steps to Increase Your Blog Readership</title>
    <link href="http://bravenewfilms.org/blog/36692-3-simple-steps-to-increase-your-blog-readership" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36692-3-simple-steps-to-increase-your-blog-readership</id>
    <updated>2008-10-26T15:31:11Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/Ru194xi0fnQ&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/Ru194xi0fnQ&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36692-3-simple-steps-to-increase-your-blog-readership"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41302" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Blogs are an integral part of Web 2.0. Companies who were once skeptical about the effectiveness of web 2.0 are quickly acknowledging the value of blogging on the internet.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36692-3-simple-steps-to-increase-your-blog-readership"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Using Squidoo for Web 2.0 Marketing</title>
    <link href="http://bravenewfilms.org/blog/36691-using-squidoo-for-web-2-0-marketing" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36691-using-squidoo-for-web-2-0-marketing</id>
    <updated>2008-10-26T15:31:11Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/ddf4pWbrniU&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/ddf4pWbrniU&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36691-using-squidoo-for-web-2-0-marketing"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41301" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Squidoo plays a major role in Web 2.0 marketing. This innovative website allows authors to create a 'lens', which is a one page website that highlights a single subject. A specific lens can glean information from several sources and assemble it all together on one page so that it makes for easy viewing and reading. What makes this service even better? It's free.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36691-using-squidoo-for-web-2-0-marketing"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Using MySpace for Web 2.0 Marketing</title>
    <link href="http://bravenewfilms.org/blog/36690-using-myspace-for-web-2-0-marketing" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36690-using-myspace-for-web-2-0-marketing</id>
    <updated>2008-10-26T15:31:11Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/90cUeQ9sK0U&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/90cUeQ9sK0U&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36690-using-myspace-for-web-2-0-marketing"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41300" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;MySpace, an exciting social networking site, offers its members creative ways of building a network of friends who communicate with each other by posting blogs and sharing photographs. While this is the general nature of MySpace, internet marketers can use these features in innovative ways to market their products to MySpace users and starting getting traffic to their websites quickly.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36690-using-myspace-for-web-2-0-marketing"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Use Wikipedia to Market your Website</title>
    <link href="http://bravenewfilms.org/blog/36689-use-wikipedia-to-market-your-website" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36689-use-wikipedia-to-market-your-website</id>
    <updated>2008-10-26T15:31:14Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/J5cxHE2oLJY&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/J5cxHE2oLJY&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36689-use-wikipedia-to-market-your-website"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41299" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;Without a doubt, one of the biggest Web 2.0 success stories of recent years is Wikipedia. Since it was established in 2001, it has grown into the largest reference website in the world by far.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36689-use-wikipedia-to-market-your-website"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Using FaceBook to Promote Your Business</title>
    <link href="http://bravenewfilms.org/blog/36679-using-facebook-to-promote-your-business" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36679-using-facebook-to-promote-your-business</id>
    <updated>2008-10-26T15:30:17Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/BsEbtPOqF5g&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/BsEbtPOqF5g&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36679-using-facebook-to-promote-your-business"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41280" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;FaceBook, a powerful social networking service, is fast becoming one of the most effective networking tools for businesses to create awareness and interact with their community.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36679-using-facebook-to-promote-your-business"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>How to Spice up your MySpace Corner</title>
    <link href="http://bravenewfilms.org/blog/36678-how-to-spice-up-your-myspace-corner" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36678-how-to-spice-up-your-myspace-corner</id>
    <updated>2008-10-26T15:31:10Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/JSpPKa0GHP0&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/JSpPKa0GHP0&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36678-how-to-spice-up-your-myspace-corner"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41279" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;With an abundance of easily available tools and templates, it's fairly simple for MySpace users to generate a basic website quickly.This is perfect for people who only intend to use their MySpace site for keeping in touch with old friends and for making new friends. However, individuals who are involved in internet marketing should consider offering their visitors more than just a plain website.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36678-how-to-spice-up-your-myspace-corner"&gt;Watch the video&lt;/a&gt;
    </content>
  </entry>
  <entry>
    <title>Collaborative Internet Opens up New Marketing Possibilities</title>
    <link href="http://bravenewfilms.org/blog/36557-collaborative-internet-opens-up-new-marketing-possibilities" rel="alternate"/>
    <id>http://bravenewfilms.org/blog/36557-collaborative-internet-opens-up-new-marketing-possibilities</id>
    <updated>2008-10-14T21:30:20Z</updated>
    <author>
      <name>David Skul</name>
    </author>
    <content type="html">

  &lt;object width="375" height="308"&gt;&lt;param name="movie" value="http://www.youtube.com/v/mOy9UcrUGoY&amp;border=0&amp;rel=0"&gt;&lt;/param&gt;&lt;param name="wmode" value="transparent"&gt;&lt;/param&gt;&lt;embed src="http://www.youtube.com/v/mOy9UcrUGoY&amp;border=0&amp;rel=0" type="application/x-shockwave-flash" wmode="transparent" width="375" height="308"&gt;&lt;/embed&gt;&lt;/object&gt;



&lt;a href="/blog/36557-collaborative-internet-opens-up-new-marketing-possibilities"&gt;&lt;img src="http://bravenewfilms.org/pictures/medium/41054" width="140" height="105" border="0" align="left" style="border: solid 1px black;" /&gt;&lt;/a&gt;


&lt;div class="post_content"&gt;

&lt;p&gt;In recent years, the internet has evolved from something that users simply read, to a collaborative environment where users can actively shape web content and drive trends.&lt;/p&gt;

&lt;p&gt;This new online environment generally comes under the term Web 2.0, although an exact definition of the term has never quite been agreed upon.&lt;/p&gt;

&lt;p&gt;The new collaborative web means that everyone can now create their own web content through social networking websites and media sharing sites such as YouTube and Flickr. This new technology also means that content isn't just limited to writing. Video, audio, and animations are all widely used in the collaborative internet.&lt;/p&gt;

&lt;p&gt;While the most popular collaborative websites are user driven, online marketers are increasingly finding ways to increase exposure to their products in the Web 2.0 environment.&lt;/p&gt;
&lt;/div&gt;


  &lt;a href="/blog/36557-collaborative-internet-opens-up-new-marketing-possibilities"&gt;Watch the video&lt;/a&gt;
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